Silver Fern Marquees Website Redesign & Quote System
A modern redesign with custom quote functionality that tripled website traffic and generates consistent weekly enquiries
Project Overview
Silver Fern Marquees approached us to redesign their outdated website and create a renewed, professional online presence that better showcased their event hire services. Their goal was to give clients an engaging way to view products, see past work, and easily request quotes for marquee and event equipment hire.
The Challenge
Outdated Website
The existing website was dated and didn't reflect the quality and professionalism of Silver Fern's event services.
Product Showcase
Needed an engaging way to display over 200 products with new photo and video content provided by the client.
Manual Quote Process
The quote request process was inefficient, requiring manual back-and-forth communication for product selection.
Low Engagement
Limited website traffic and few online enquiries meant missed opportunities for business growth.
Custom Quote Request System
A key feature of the rebuild was the creation of an online quote request system, enabling clients to browse and select from over 200 products and submit their selections directly for a personalized quote. This streamlined workflow not only simplified client interactions but also improved internal efficiency for the Silver Fern team.
Our Solution
Flask Development
Built using Flask framework for dynamic functionality, secure backend processing, and efficient data handling.
Modern Design
Fresh, contemporary website design that showcases professionalism and enhances user experience across all devices.
Rich Media Integration
Incorporated client-provided photos and videos alongside edited copy to enhance storytelling and product clarity.
Quote System
Custom-built online quote request system allowing clients to browse 200+ products and submit selections seamlessly.
Security & Performance
Hosted on private Linux servers with Cloudflare CDN, SSL, and strong CSP for reliability and security.
Workflow Optimization
Streamlined client interactions and improved internal efficiency for the Silver Fern team.
Technology Stack
Impressive Results
300%
Increase in Monthly Website Traffic
Weekly
Consistent Quote Enquiries Generated
Key Deliverables
Website Redesign & Development
- Custom Flask-based website
- Modern, responsive design
- Dynamic functionality
- Secure backend processing
Quote Request System
- 200+ product catalog
- Interactive product selection
- Direct quote submission
- Streamlined workflow automation
Content & Media
- Edited and enhanced copywriting
- Photo and video integration
- Portfolio showcase
- Product descriptions
Hosting & Infrastructure
- Private Linux server hosting
- Cloudflare CDN integration
- SSL certificate implementation
- Content Security Policy (CSP)
Business Impact
Enhanced Client Experience
Clients can now easily browse products, view past work, and request quotes without manual back-and-forth.
Improved Efficiency
Automated quote system streamlined internal workflows and reduced administrative overhead.
Business Growth
Tripled website traffic and consistent weekly enquiries support continued expansion.
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